Pare Down the Piles

Into every career and life some rain must fall and, apparently, some piles will accumulate be they stacks of mail, reports, survey forms, seminar announcements, catalogs, etc. A basic step in managing information overload is to confront the piles head-on with a take-no-prisoners attitude. If you haven't noticed already, such piles can accumulate in a hurry. A couple of file folders, issues of a magazine, some office memos, something you clipped from the newspaper, a single day's worth of mail, some fliers left by your door, and POOF, you've got a pile!

Beware of Killer Piles – Piles, by their nature, tend to represent complexity and unfinished
business. Each pile in your visual field, i.e., that you encounter in any given day, registers in your brain, if only for a pico second at a time, as more stuff that you haven't really dealt with. Fortunately, there are ways to handle the ad hoc piles materializing a little too frequently in your life:

* Dismantle piles with relative grace. Have available a pen, some file folders, paper clips, rubber bands and a stapler. Now you're ready to collect everything on your desk or table or elsewhere that needs, or you suspect may need, attention. Stack all of it in front of you in a temporary pile. If the pile is high, your incentive to do so may be that much greater. In 30 minutes or less, you're going to dismantle and reallocate this simplicity-threatening pile. Allocate each item to one of four locations – an important pile, an urgent pile, an interesting pile, or the recycling bin, where most items will go.

* Allocate to the best of your knowledge. If an item is urgent and important, place it in the important pile near the top. If it's simply urgent, place it in the appropriate pile. If you are unsure of any particular item, place it at the bottom of the large stack, but only do so once for each item. On the second encounter, you have to classify it. In thirty minutes or less, the voluminous pile should be gone, and you're left with three semi-neat tiny piles. Rank the items and then re-arrange them in each pile. Downgrade or toss anything you can. You're left with three smaller, more precisely arranged piles, important, urgent, and interesting.

* Get meaner and leaner. What else can you chuck? What can be combined, ignored, delayed, delegated, done in multiples, armed-out, automated, systemized, or used for kindling? The more items you can downgrade to interesting, the farther ahead you'll be because you can deal with these items when you feel like it.

* With what's left, tackle items one by one. After you've identified the most important project or task at the top of the important folder, begin working on it. If you can't complete it, proceed with it as far as you can go. Then place it back in the folder, either on top or where you determine it now belongs. Similarly, begin on the next most important item and proceed
as far as you can go.

Eliminate the Extraneous

When you're besieged by information on a continual basis, you begin to feel overwhelmed, which leads to the feeling of over-work and stress. If you're able to eliminate a lot of the extraneous information that makes its way to you, you will actually experience being overwhelmed less frequently, and you will not feel as over-worked. Try getting off mailing lists and dropping most subscriptions, avoiding extraneous information whenever you can.

Diminish Credit Junk Mail

Here's a nice feature to reduce receiving information you don't want or need. OptOutPrescreen enables you to "stop the credit-card-offer madness." Upon signing up on the site, you can opt to stop receiving credit card offers permanently or for the next five years.

Eliminate Unwanted Mailings

Catalogchoice.org offers a free service to help you “cut off the catalogs” for good. Simply click and select which the catalogs you do not want to receive instead of having to call each company to cancel.

Junk Mail over the Top

This story in Newsweek, “Dear Junk Mailers: Leave My Son Alone,” speaks volumes about the junk mail industry in our society. Thirteen years after the death of a seven year old boy, advertisers still target him with offers of tuxedos and snack cakes.

Gary Wiener, writing in Newsweek: “When his 18th birthday arrived, my son, Jacob, became awfully popular. The U.S. Navy wanted him. "Before you find your place in the world, maybe you should see it first," it urged. A local menswear shop offered him 50 percent off a tuxedo package for high-school graduation. And a razor company sent him a free razor, hoping, I suppose, to make a lifelong customer out of him. Their only miscalculation was that Jacob didn't shave. Nor was it likely that any of the armed forces would gain Jacob's services. And he certainly wouldn't graduate from high school. Jacob, you see, died in 1993. He was only 7 years old when a cancerous brain tumor stole him from us.”

“As much as we loved Jacob, that period of our lives is still incredibly painful to remember. Yet, years after his death, letters addressed to Jacob find their way into our mailbox. Early on, I was driven almost to tears by these inducements for our son to attend a ritzy local private school or to sample a particular snack cake. I knew my wife would be devastated by such mail, and I tried to get to the mailbox first so that she would never be affronted by envelopes addressed to her dead first child. Much later, I realized she had been doing the same thing, hastily throwing out mail addressed to Jake so I wouldn't have to endure the epistolary abuse.”

The Spam Plague Heightens

“Spam is back – in e-mail in-boxes and on everyone's minds. Of late, the problem has gotten measurably worse. Worldwide, spam volumes have doubled from last year,” according to Ironport, a spam-filtering firm, and unsolicited junk mail now accounts for more than nine out of every 10 e-mails sent over the Internet.

“Much of that flood is made up of a nettlesome new breed of junk e-mail called image spam, in which the words of the advertisement are part of a picture, often fooling traditional spam detectors that look for telltale phrases. Image spam increased fourfold from last year and now represents 25 percent to 45 percent of all junk e-mail, depending on the day,” Ironport says.

Is Your PC a Spam Slave?

The website ThisIsLondon.co.uk reports that “image spam” could bring the internet to a standstill. “At first, they seem like your average junk email, containing share tips or an advertisement for Viagra, along with a small, slightly garbled picture.But this, experts say, is the spam that could bring the internet to a virtual standstill this year. To bypass anti-spam software, the emails use an image instead of text.”

“In the past six months, this image spam has seen a massive increase and now represents 35 per cent of all junk email, according to security software firm F-Secure and image spam is taking up 70 per cent of the bandwidth bulge. The emails, generally containing stock tips, come from gangs and even bored teenagers in the United States and Russia trying to inflate prices in a swindle called ‘pump-and-dump’".

“They promise that a cheap, usually American, stock will take off. The perpetrator then dumps his stock as buyers leap in before it collapses. Dmitri Allperovitch of computer security company CipherTrust said: ‘They're niche companies with no profit and no products, so when you see a spike from almost no trades to two or three million when the spam is sent out, you know there were a lot of people who fell for it.’”

Is your PC a slave unit to such schemes. Are you unwittingly passing bogus information to millions of other people?

Spam is Now 90% of All Emails

A Reuters report out of London says that “criminal gangs using hijacked computers are behind a surge in unwanted e-mails peddling sex, drugs and stock tips.”

According to Postini, a U.S. email security company, “The number of spam messages has tripled since June and now accounts for as many as nine out of 10 e-mails sent worldwide.”

"E-mail systems are overloaded or melting down trying to keep up with all the spam," said Dan Druker, a vice president at Postini.

The Reuters report observes that “as Christmas approaches, the daily trawl through in-boxes clogged with offers of fake Viagra, loans and sex aids is tipped to take even longer.”

Postini has detected a staggering 7 billion spam e-mails worldwide in November compared to 2.5 billion in June.

According to Spamhaus, an agency that tracks the problem, “About 200 illegal gangs are behind 80 percent of unwanted e-mails.

Reuters: Experts blame the rise in spam on computer programs that hijack millions of home computers to send e-mails. These "zombie networks", also called "botnets", can link 100,000 home computers without their owners' knowledge. They are leased to gangs who use their huge "free" computing power to send millions of e-mails with relative anonymity.

Junk Mail May Never Die

Louise Story, writing in the New York Times, sheds light on why in the age of the Internet and email, junk mail is proliferating:

“United States Postal Service says marketers sent more than 114 billion pieces of direct mail, increase of about 15 percent from five years ago; volume of bulk mail, which is all direct mail, exceeded first class in last year; advertisers like it that mail ads, which do not get snagged in spam filters, can be aimed at just right customers and be monitored for effectiveness; those traits are increasingly important to companies as they target American public into finer and finer categories; some advertising executives comments.”

Getting Your Name off of Lists!

Here’s a website titled “How Consumers Can Opt Out of Directory Assistance and Non-public Information, which explains that “there are many websites that sell or provide for free, personal information about individuals. This information is gathered from many sources including white pages listings (directory assistance), publicly-available sources and public records.”

Too Much Catalog Information

In this age of high-speed Internet connections, catalog companies in the U.S. annually mail more than 19 billion catalogs, consuming nearly four million tons of paper. The quality as well as availability of recycled paper has improved, but the majority of catalogers, among them J. Crew, J.C. Penney, and L.L. Bean, still use only virgin paper. What a waste, for everyone and everything.